Concept
Services


Definition of the aims of participation and exhibition strategy

  • Brand positioning
  • Analysis of the success factors
  • Goal definition
  • Identification of the target group
  • Event selection
  • Budget planning
  • Assessment of funding opportunities
  • Development of appropriate controlling tools

Development of an exhibition and booth concept and booth architecture

  • Process definition and timelines
  • Human resources planning
  • Determination of responsibilities
  • Communications planning and support measures
  • team briefing